Friday, November 20, 2009

You're Invited to an Online "Happy Birthday, Jesus" Party

NASHVILLE—November 19, 2009 - This Christmas an expected quarter million Christian families—individually and through churches—will make high-tech history when, through Really Woolly® Kids, a Dayspring® division, they participate in a two-month online Happy Birthday, Jesus party with a live teacher, part of Really Woolly Kids’s growing line of Online Family Adventures.

Happy Birthday, Jesus launched its new interactive online experience in partnership with Oregon-based Flying Rhinoceros Enterprises. Really Woolly Kids premierd this unprecedented technology to unite kids and parents in spiritual learning while giving kids a safe place to play because the teacher sees kids’ game progress but sees no kids. (Really Woolly teachers come largely from Portland Bible College or Multnomah grad students. The program allows for an unlimited number of teachers.)

How does the Happy Birthday party work? Families, churches or Sunday school departments log on. Teachers appear on-screen—young, enthusiastic, encouraging each child by name—and the games and learning begin. All through the lovable lamb characters that made Really Woolly the top-selling division in Dayspring. Each log-in to the party gives:

*A live, interactive, 30-minute session with a trained teacher
*Live sessions on your schedule, daily, each hour 10 a.m. to 7 p.m.
*Games and activities that educate and entertain
*Stories from the lovable lambs of the Really Woolly Kids series
*A week's worth of daily activities

(For a free demonstration, log on to, click on "free experience," login with password: support.)

“From searching the world, at this point we know of no Christian or secular technology where a teacher connects live with kids in an interactive game platform. This is a first,” said Flying Rhinoceros founder and president Ranjy Thomas. Within 18 months, Thomas predicts, this Internet platform will be the “best after-school program in the nation.” Kids’ enthusiasm for Webkins and Club Penguin, precursors to Thomas’ more advanced technology, he says, bodes well for HBJ and Dayspring’s future Online Family Adventures.

Dayspring Marketing Manger Kendra Moore likes seeing the technology turn the clock back on how families absorb eternal values together. “In our consumer society, once a week, parents drop kids at the children’s department and head off to their own classes or service,” Moore explains. “We come alongside parents and bridge the gap between Sundays with biblically sound, entertaining, and engaging activities to pull families closer together."

“In beta tests,” Moore added, “response was off the charts."

Local churches can join the world’s biggest birthday party at Happy Birthday, Jesus, free to use:

*Introductory videos suitable for any size group from a Sunday School class to a full sanctuary
*Frequently Asked Questions for church leaders and individual families
*Safety descriptions
*Free, ready-to-use templates for bulletin inserts, fliers, and emails to spread the word about this exciting project to an estimated 250,000 families

The Happy Birthday, Jesus support site and the Happy Birthday, Jesus online party site are up and running. The party runs throughout November and December 2009.

Happy Birthday, Jesus springs from Really Woolly and DaySpring Cards’ recently launched Online Family Adventure. Dayspring is the world’s largest creator and distributor of Christian cards, personal expressions, gifts and home décor.

DaySpring is a leading manufacturer and distributor of Christian greeting cards and other personal expression products and gifts. DaySpring products are sold in Christian retailers, card and gift stores, and other outlets in the United States and 60 foreign countries. Based in Siloam Springs, Arkansas, DaySpring has a staff of over 325 employees. In 1999, the company was acquired by Hallmark. DaySpring offers more than 7,000 products each year and touches more than 860 million people in a year.

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